Micro-Influencers: Bigger Isn’t Always Better
A Comprehensive Guide to Twitter Marketing
With over 145 million monetizable active daily users and an average of 500 million tweets sent out every day, Twitter is a great tool for growing your business. Read this guide to get started with Twitter marketing. Some important statistics to keep in mind when thinking about Twitter marketing is that the platform has […]
How Companies can Use LinkedIn to Market Their Brand
A Comprehensive Guide to Facebook Marketing
With over 1.8 billion daily active users, Facebook is the biggest social media platform in the world. This makes Facebook marketing a tremendous resource for businesses to grow brand awareness and directly engage with their target audiences. 78% of American users have found products to purchase on Facebook. Two-thirds of Facebook users have reported […]
How to Successfully Market your Brand on Instagram
In a digital age, having a presence on social media is vital to the success of a company, and incorporating Instagram into your marketing is beneficial for engaging and reaching your audience. Marketing on Instagram provides businesses with a platform to attract clients, engage with current clients and further promote your product and brand. […]
How to Create a Social Media Marketing Strategy and Measure Success
How to Strategically Plan Social Media Content
Countless businesses have taken to social media to promote their products. What started out as casual photo sharing and messaging has completely transformed into an incredibly powerful platform for influencing consumers. But, if you want to be noticed, your content must stand out. Planning social media content can make this process easier. Scheduling Content The […]
The Importance of Social Listening
Everything You Need to Know About Social Media Advertisements
In today’s age, nearly every business is using some form of social media to connect with its clients. Social media advertisements are a great way to do so strategically. Advertising looks different and can reach a different audience depending on the social media platform used. Twitter, Instagram and Facebook are some of the more common […]
How GIFs can Help Build Your Brand
A GIF is a graphical interchange format, a series of different image frames that look like a short animation or video. On websites, GIFs can take up space to embed and render, as they are often detailed and loop continuously. The GIFs that you create can be used by customers and clients can use on […]