FEATURED CASE STUDIES
Work Samples
Case Study: The Helium Agency
By Lilly Behbehani Helium Agency Background Helium Agency is a Durham-based full-service sports marketing agency specializing in content strategy, custom publishing, digital marketing and advertising solutions. Helium Agency helps its customers build...
Case Study: Grata Café
About the Business Grata Café, located in Carrboro, is built upon the principles of gratitude, love and inclusivity. The Italian-inspired café is a new addition to Carrboro and offers home-cooked-style courses, which are said to have been cooked with love. ...
Case Study: WCHL Chapelboro
By Elizabeth Efird Business Background WCHL is a Chapel Hill-based radio station and news site that primarily serves the Carrboro and Chapel Hill areas. For more than 60 years, WCHL has been one of Orange County’s go-to sources for local news, Tar Heel talk...
Case Study: Forever & Company Phase I
BUSINESS BACKGROUND Forever & Company is a wedding professional company based out of Raleigh that specializes in wedding shows. By showcasing desserts, catering, venues, DJs, wedding attire, photographers and more, Forever & Company connects engaged...
Case Study: Bosh to the Bigs
Bosh to the Bigs: Case Study Business Background The client in this case study is Bosh to the Bigs. Bosh to the Bigs is a UNC baseball podcast produced in Chapel Hill by Boshamer Bulletin, an email newsletter and website focused on all things Tar Heel baseball. ...
Case Study: Alamance Community College Lead Generation
Case Study: Alamance Community College Lead Generation By Elizabeth Efird The Client Alamance Community College, based in Graham, North Carolina, is one of the first organized community colleges in the state. Since its founding in 1958, the student body of Alamance...
Video Case Study: Alamance Community College
By: Samantha Hopper The Client Alamance Community College was one of the first organized community colleges in North Carolina. ACC’s student body is more than 5,000 students and it offers 25 workforce development programs as well as apprenticeships. ACC also offers...
Case Study: Career Accelerator Program
By: Jack O’Grady The Client The Career Accelerator Program (CAP) is a revolutionary partnership between Alamance Community College (ACC), the Alamance Chamber of Commerce and local Alamance County businesses, designed to further the careers of talented students. ...
Case Study: Alamance Community College Facebook Ads
By: Charlotte Geier The Client The client in this case study is Alamance Community College. Alamance Community College is an established educational institution located in Graham, North Carolina. Alamance Community College has three different academic divisions and a...
Case Study: Bosh to the Bigs Branding
By: Jordyn Burrell The Client Bosh to the Bigs is a UNC baseball podcast presented by Boshamer Bulletin, an emailnewsletter and website dedicated to all things Tar Heel baseball. The podcast was started by sports reporter Pat James and UNC broadcaster Kyle Straub in...