by Campaigns Team | Nov 15, 2021 | Blog, Social Media, Tips and Tools
Micro-Influencers: Bigger Isn’t Always Better By Tran Nguyen The age of the influencer is over. Audiences no longer pay attention to “regular” people with millions of followers; instead, they’re looking to more relatable content creators with smaller followings for...
by Campaigns Team | Oct 25, 2021 | Blog, Campaigns, Tips and Tools
The Power of In-Person Events for Your Business In a digital age, it can be easy to prioritize a virtual presence over in-person events. However, in-person events for local businesses can be essential for customer engagement. Engagement grows brand awareness,...
by Campaigns Team | Sep 20, 2021 | Blog, Social Media, Tips and Tools
The Importance of Social Listening By Sarah Malone Being a good listener is an important part of any relationship, including the relationship between a brand and its audiences. In particular, social listening is a critical step in the branding process. Social...
by Campaigns Team | Sep 13, 2021 | Blog, Campaigns, Tips and Tools
Leveraging Emotion in Advertising Graphic by Nia Freeman With the sheer volume of media circulating today, it is vital to create advertising that sticks out among the crowd. It no longer matters how big the audience is that is exposed to an ad, but whether or not it...
by Campaigns Team | Jun 2, 2021 | Blog, Campaigns, Tips and Tools
By Grace Beasley Gen Z comprises everyone ages nine through 24, which is around 65 million people in the U.S. and 40 percent of the nation’s consumers. It’s time to start paying attention to Gen Z, especially when it comes to your business. Social Media, Social Media...
by Campaigns Team | May 27, 2021 | Blog, Graphic Design, Social Media, Tips and Tools
A GIF is a graphical interchange format, a series of different image frames that look like a short animation or video. On websites, GIFs can take up space to embed and render, as they are often detailed and loop continuously. The GIFs that you create can be used by...
